Choose a perfume by personality

A perfume can be chosen according to many different criteria: according to the seasons, age, or style for example. It is also possible to choose a fragrance according to your personality. According to a classification resulting from a long study on customer behaviour in relation to perfume, it is possible to identify four main categories of men and women: Freshness, Air, Earthy, Fire.

This classification, which is the result of a long observation of a diversified clientele, makes it possible to define the correspondences existing between the perfume and all the constituent elements of the personality (the voice, and tastes in terms of odours, flavours, colours, drinks, artists, fabrics, environment, etc.).

Preamble: Let us make it clear, people cannot be restricted to one and only category. Of course, people have a multi-faceted personality. The groups described below are used to define the broad outlines.

 

 

"Fresh": a sparkling personality

The person belonging to the "freshness" category has a lively and sparkling personality. This person is very cheerful by nature and is full of ideas. They love to laugh and sometimes has difficulty channelling her boundless energy. They keep the spontaneity of their youth, with an idle and festive side. This person often has a sporty look, knows how to charm and impose his or her ideas with a lot of energy: they are rather direct and unpretentious.

Here are the main distinguishing features of this personality: 

  • Voice: the voice is high and fine.
  • Scents: this personality is fond of fragrances with scents close to nature and more figurative fragrances. They will be attracted, for example, by scents of fresh flowers (women will particularly appreciate lily of the valley, lilac, freesia or peony), cut grass, watery fruits and citrus fruits. This category of people may also like the scents of aromatic herbs, green and vegetal notes or fresh woody notes such as vetiver, the Nouvelle Fraîcheur facet, or even marine scents.
  • Beverages: their favourite drinks are fresh fruit juices, lemonades, and sparkling water with a twist of lemon. In the evening, they will especially enjoy cocktails such as Mojitos, Caipirinha, Gin Tonic and champagne! Generally speaking, this type of personality will appreciate tea more than to coffee.
  • Flavours: this person likes everything fresh and healthy. They could be vegan, enjoys salads, fresh fruit and Italian dishes. In short, they likes simple and sunny cooking.
  • Colours: they prefer very bright, frank and fresh colours (coral, orange, apricot, bright pink, canary yellow and raw green).
  • Fabrics: the "fresh" person likes light, even airy textiles and natural fabrics such as cotton, linen, stretch fabrics and jeans.
  • Animal: if they were to be an animal, this person would surely be a dog, a horse or a pony.
  • Interior spaces: Attracted by floral themes, pure white or very light tones (especially for men), this profile of people also likes bright, acidic shades, light woods and functional furniture (especially for women). These women’s main room is the bedroom (the main colour and style of furniture in her bedroom are therefore very representative of her personality). For men, the aesthetics of the bedroom is generally less important.
  • Outdoor spaces: They enjoys picnics on the grass, bike rides, groups of friends, music and dance.
  • Their dream weekend: a picnic with friends in the country.
  • Their favourite artists: Botero, Le Douanier Rousseau and Gauguin.

Choosing a perfume based on "Freshness"personality

As far as perfumes are concerned, women belonging to the "Freshness" category, will especially appreciate :

As for men, they will be mostly attracted by: 

  • The nouvelle fraîcheur facet
  • Aromatics, fougère and fresh woods

In Sylvaine Delacourte's perfume collections, here are the fragrances they might like: Dovana, Smeraldo, Oranzo and Oscarine.

 

 

"Air": a very feminine personality

The personality belonging to the "Air" category is very feminine. It has a natural discretion, which is explained by its rather reserved nature. With a rather maternal character, they reflects an image of gentleness, sensitive, modest and dreamy. On the other hand, they have a bit of an artist's character. However, great strength and true determination lie behind this apparent gentleness. Men in this category will recognize their femininity, and will tend to look for fragrances with a certain touch of sweetness.

Here are the main characteristics of this personality:

  • Voice: modulated and median.
  • Scents: women will especially love the scents of rice powder, talcum powder, and delicate, powdery flowers (such as iris, violet, mimosa and peony). As for men, they will appreciate soft woods, such as sandalwood for example. Both men and women will prefer to wear faceted perfumes with nuances.
  • Drinks: this personality likes to drink subtle orange blossom, jasmine or green teas. They also appreciates fresh fruit juices. In the evenings, they will mostly opt for champagne and gin cocktails, and can also enjoy cocktails such as Mojito. Finally, they will prefer white wine to red wine.
  • Flavours: this profile of people is mostly fond of light cuisine, such as salads, refined and elegant dishes, fish (rather than meat) and loves desserts (as long as they are light). They also take pleasure in discovering the latest good restaurant addresses.
  • Favourite colours: pastel tones, half-tones, shades of blue or pale pink, beige, and pale green.
  • Fabrics: their favourite textiles are silk, taffeta, lace and cashmere. Generally speaking, they will appreciate anything of the hyper-feminine type. Men will love the soft, cocooning fabrics.
  • Animals: Cats, felines and birds are the animals with which this personality most identifies.
  • Interior spaces: this type of character has a pastel-coloured bedroom and a refined, classic-style interior. They can appreciate the antique furniture and light woods, as well as the warm and family atmosphere (with carpeting, light carpets, and pastel colours). Their living space have a very cosy and cocooning atmosphere: decorative details, such as a beautifully laid table, are very important.
  • Outdoor spaces: these personalities love to go to the beach at the end of the day, or the cities where they can discover interesting, enriching, even romantic places.
  • Their dream weekend: a walk on the beach at the end of the day (these people really enjoy the sea).
  • Their favourite artists: Monet, Bonnard and Matisse.

Choosing a perfume based on personality "Air"

Personalities belonging to the "Air" category appreciate faceted, subtle and finely crafted perfumes with nuances, such as semi-oriental or sunny fragrances. Lilylang and Vanori by Sylvaine Delacourte (see Solar Facet, Powdery Facet, Floral Family) are fragrances that women will appreciate.

As for men, they'll especially like soft woody scents (see Woody Family), or even scents that are slightly floral, or contain subtle spices (see Spicy Facet).

The perfumes Florentina, Olyssia, Osiris, Virgile and Vahina by Sylvaine Delacourte will suit them particularly well. 


“Earthy”: a calm and authentic personality

Personalities assimilated to the “Earth" category are calm and thoughtful by nature. They are determined but also authentic (their honesty may surprise you). They appreciate friendly relationships.

These woman sometimes display an androgynous side and dream of becoming a great adventurer. She's not too fashion-conscious and has a style on her own. These personalities are often business leaders, attracted by politics and are looking for the perfume of a "leader". As for men, they will appreciate refined scents, such as chypre, woody, leathery, and spicy fragrances.

Here are the main traits that distinguish these people:

  • Voice: quite low and modulated.
  • Smells: this person likes the smells of the forest such as woods, mosses, the smell of mushrooms, the scents of green grass and open fire. They are not too attracted to floral or sweet scents.
  • Flavours: these personalities have a clear preference for savoury dishes, and generally appreciate spices. They can enjoy classic dishes or dishes with sauces and spices, as well as meat.
  • Favourite drinks: coffee, sliced flavours, singular teas such as Chai or smoked tea, as well as whisky, cognac and red wine, rather than white wine.
  • Favourite Colours: shades of tone around the earth (all greens including khaki green, dark orange, copper and beige colours).
  • Fabrics: they are attracted by everything that is authentic and singular. They tend to seek rarity and elitism. They like leather, suede, cotton and linen.
  • Animal: horses are their favourite animal.
  • Interior spaces: this type of personality appreciates warm colours, dark woods and exotic atmospheres in its living spaces. These personalities love antiques, rustic appearance, woods of any kind, fireplaces, and can be attracted by anything with an exotic side, such as Japanese ambiences, as well as objects found during travels to faraway countries.
  • Outdoor spaces: this person likes to be outdoors, in contact with the earth, in forests or Japanese gardens. 
  • Their dream weekend: an ideal excursion would be a weekend in Sologne, in a castle, sitting on a Chesterfield sofa with a book in front of a fire.
  • Their favourite artists: these profiles are adept at conceptual or abstract artists, such as Rodin, and appreciate Chinese art. 

Choosing a perfume based on the personality "Earth"

People who identify with this personality will be especially attracted to chypre scents (cf. Chypre Family) with the scent of wood moss. These people could wear woody scents (cf. Woody Family) such as Guerlain's Vétiver for men. They will also love fresh, green scents (cf. Green Facet), as well as very woody Middle Eastern fragrances, based on oud wood or darker woody scents. On the other hand, these people won't appreciate scents that are too vanilla or too floral.

Sylvaine Delacourte's perfume Helicriss might be just the thing for them.


"Fire": a unique personality  

This last category of people, belonging to the "Fire" category, generally have a personality that will tend to change according to their mood. Very theatrical and extroverted, this person knows how to seduce all audiences, and it is impossible to forget them. They also maintains a certain mystery. These people know the trendy places, and tend to be quite tactile.

Here are some of the characteristics of the "Fire" personality:

  • Voice: deep, broken and singular.
  • Scents: epicurean in nature, this person likes gourmet scents, oriental notes and may be attracted by intense woody notes. They particularly likes scents with a strong personality. Women in this category might appreciate intense white flowers, such as tuberose.
  • Flavours: true to their epicurean and gourmet character, they love cake, sweets and chocolate.
  • Favourite drinks: Cappuccinos, hot chocolates, as well as trendy and gourmet cocktails like champagne are their favourite drinks. 
  • Favourite colours: cool tones such as white, black or both combined as well as red and hard blue.
  • Fabrics: this person likes enveloping and sensual materials, taffeta (and cashmeres for men), as well as silks, velvets, and fur. 
  • Animal: the panther, the jaguar and the cat are his favourite animals.
  • Interior spaces: its interior will be dominated by strong colours such as black and white. This personality will also be attracted by very modern, contemporary living spaces, such as lofts. They appreciate art and like to combine beautiful modern pieces with antique touches (very up to date, she is aware of the latest trends). Finally, these people tend to collect rare objects, and also appreciate leather, silk cushions or cushions from the latest fashionable designer; as well as exotic plants and orchids for example.  
  • Outdoor spaces: rather city people, they do not particularly enjoy bucolic exteriors. They love to go out, discover new restaurant addresses, go to museums, go shopping, and can sometimes be real fashion victims!
  • Their dream weekend: shopping and visiting museums in any capital of the world.
  • Their favourite artists: Giacometi, Modigliani, Pierre Soulages, Yves Klein and Byzantine art.

Choosing a perfume based on "Fire" personality

People who can identify with the "fiery" personality will appreciate fragrances with deep, racy, sensual, and sometimes oriental notes (for example, they may buy a fragrance like Shalimar or Habit Rouge by Guerlain). Wishing to leave a trace after their passage, they will also appreciate the trail fragrances.

They may also like oud wood and warm, deep, woody scents with a present trail (cf. Oriental or Amber Family, Leather Facet, Spicy Facet). They will sometimes appreciate the mix of different scents. Women will also be attracted to sensual white flower fragrances (cf. Floral Family).

Here are a few fragrances from the Sylvaine Delacourte brand that may be suitable for "Fire" personalities: Osiris, Ozkan, Valkyrie, Vangelis.

 

Sylvaine Delacourte fragrances

Discover Sylvaine Delacourte's brand with her Orange Blossom, Musks and Vanilla Collections. You can try them thanks to the Discovery Boxes (5 Eaux de Parfum x 2 ml) and rediscover these raw materials as you have never smelled them before.